Boppy® Pillow has once again received the most votes overall in American Baby magazine’s Bests Awards 2012 in addition to winning #1 nursing pillow. This is a record 10th win for the Boppy® Pillow!!

Setting another record, the Boppy® Feeding and Infant Support Pillow has been named the number one nursing pillow and has received the most overall votes in American Baby magazine’s American Baby Bests Awards 2012.  This is the tenth time the Boppy® Pillow has earned the top spot on the American Baby list by readers of the magazine and the fourteenth consecutive year that the Boppy® Feeding and Infant Support Pillow has been voted a must-have product. This significant win confirms the fact that the Boppy pillow is the proven “must-have” item in today’s nurseries.

“It continues to be a significant honor for the Boppy Pillow to not only be named the number one nursing pillow, but also receive the most votes overall,” said Nancy Bartley, Chief Executive Officer, The Boppy Company. “We know the early days of motherhood are joyful, yet tiring, and the fact that new moms take time to recognize the simplicity and versatility of the Boppy Pillow is the greatest appreciation we could receive. The Boppy Company has always been known for supporting moms and these new moms are the real hero in this story.”


The Boppy® Pillow is the original pioneer and trusted leader in the feeding and support pillow category.  Its versatile design makes it the perfect product for supporting baby during feeding, propping, tummy time and sitting. With all these uses, it continues to serve as an indispensable product for mom and baby throughout baby’s development. The innovative Miracle Middle™ panel was designed to fit nearly all waists and the Boppy Pillow has a comfortable ergonomic design to ease strain on mom, and provide comfort and support for her newborn. Paired with a fashionable slipcover in an array of designs and fabrics, the Boppy Pillow can be dressed to fit any décor or personal style.


American Baby magazine created its annual awards program in 1998 to honor the best baby products of the year, as chosen by the readers themselves (most of whom are moms).  For the 2012 Baby Best Awards, more than 2 million readers were asked to nominate their favorite baby products in each category.  The winners are featured in the October issue of American Baby magazine.


To celebrate, we are offering 10% off all Boppy Slipcovered Pillows for the entire month of October at


Also  The Boppy® Pillow was recently featured on the September 20th episode of The Today Show as the baby product that received the most votes overall for the Bests awards.

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