Throughout the year you find little promotions you can offer as customer loyalty perks, but there is something so special about the gift-giving season of Christmas. This is a time in which you want to show your loyal clients the extent of your appreciation. They have supported you throughout the year and now it’s time to say thank you in a very special way. Here are a few ideas you can consider.
1. A Box of Local Treasures
One of the ways to show your gratitude is with bespoke boxes made up of local treasures from businesses wherever you are based. Not only will you be giving a box of goodies your loyal clients can enjoy but you will also be promoting, in a very special way, other local businesses in your area. Imagine how great these businesses will feel when they realise you’ve included something they sell here locally. To think that you thought well enough of them to include some of their select items as client gifts is quite impressive.
There is actually a service like that in Bristol that specialises in finding local treasures to share as business gifts. Boxlocal not only includes a variety of products from Bristol companies but can also include your logo on the corporate gifting boxes. You might just find that some of these local businesses will be so impressed by the fact that you’ve included their treats in your Christmas appreciation boxes that they just might do business with you, in return, in the coming year. Not only are you rewarding your loyal clients but you are also opening the door to partnering with local businesses at the same time.
2. A Christmas Open House by Invitation Only
Another thing you might want to do is set aside one day for a Christmas Open House, but by invitation only. You can have a banquet style food and beverage table set up so that clients, as they arrive, can fix a plate of finger foods and perhaps enjoy a glass of bubbly as they make their way through the reception area. This will give them a chance to meet key members of your team while seeing first-hand your facility and how you operate throughout the year.
Use this time as a way to network with other local businesses that can form a coalition of locals working together to enrich the local economy. A little bit of networking goes a very long way, but when mixed with the Christmas spirit, you would be amazed at just how easy it is to bring people together, forming a lasting bond.
3. A Seasonal Voucher Code
There is one other idea that may bring in an order if a client was still deliberating on whether or not to place the next big order with you. Whether you choose to do this in an email campaign or as a code available on your website to any clients who have previously ordered from you, you can expect an influx of new orders in the coming weeks if that promotional voucher code offered a significant amount of savings. Who doesn’t like to save money for their company, and if offered as a one-time-only discount on an entire order, you just might see record-breaking orders by the time the New Year arrives. It is the gift-giving season of Christmas, and in that spirit, show your clients just how much you appreciate their loyalty to your company – and in that same spirt, Happy Christmas to you and yours.
I live in a small Georgia town that you most likely have never heard of and I LOVE it! My house is more than full as I am a single mother of four & caregiver to my aging mother and uncle. Lover of all things Outlander. Goes to the beat of her own drum woman.
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