I’ve never done a full scale rebrand before. I have gone through and changed things up here and there but never {almost} every little thing. That is just what I did when I set out on this new project. I sat down and went through everything I have done since the first day I started blogging. I already knew that I wanted to focus on four basic things here on Rita Reviews; Product Reviews, Family, Southern Life, and Blogging. That was a great starting point and allowed me to work better with everything. I took a little time and wrote down just what I thought each of those categories would entail. I ended up adding Recipes as a category of its own.
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Once I had all of my notes of content ideas, things I wanted to change, things that I thought weren’t working, etc I sat down and created a Trello board adding everything in there I could. This would allow me to work on a section at a time. Then I got irritated at myself and this board that I felt was tying me down more than helping me. I haven’t looked at it in weeks. I wrote out a list of all the things that needed to be fixed and checked them off as I went.
Then I thought I had a theme I loved but discovered the current “Emma” theme from Lovely Confetti and fell in love. It was soft while making the blog more the focus and not a lot of other things. So I changed it. Then came the color.
COLORS…COLORS…COLORS…
I love different colors and had a logo made up with them but it didn’t look good on a white background. I didn’t want everything to be black so I just went with various shades of pink. That was in part, thanks to The Blog Pixie and her love of pink. She just had plenty of items that I loved, but I did adjust my colors a bit.
ALL THOSE IMAGES
That left me with deciding what to do with all of the featured images I had before. So I have begun going through each and every single post I have ever written. I am no where near through that is for sure! I created some very basic standard images for some past posts for example you may see these:
Doing those meant many of the posts could be updated quicker. Most of the images that changed were just the Featured Images so that things will all look the same as you scroll through the blog.
ANOTHER IMAGE ISSUE
The, I realized I had another image issue. The product reviews and hops that I take part in weren’t pink. Many didn’t have any pink in them either. What was I going to do? So I came up with these sort of images, at least as templates for each of the posts.
Those allowed me to keep the pink and my new brand style. Finally I was left with my logo and what to do with all of that. So I went in search and in the end settled on this:
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All in all I am loving everything and want to celebrate with y’all. Of course this is just the first of these giveaways. I am still in the middle of fixing all of the featured images. It will take me another month, maybe two before those are done. I’ve been blogging since 2009 so there are lots of posts.
Now to celebrate the ton of work I completed lets have a giveaway! I love sharing all of these things with you and decided that I would do something a little different for this giveaway.
GRAND PRIZE: CANON REBEL CAMERA
2 WINNERS: KINDLE FIRE TABLETS
3 WINNERS: $25 AMAZON GIFT CARDS
I LOVE the new look—very fresh. One of the things I most love about your blog is your take on Southern Life. Being a southerner outside the south for now, it feels like I know what you’re talking about and can stay connected (okay, St Louis is not that far ouside the south….but it doesn’t feel like the *real* south 🙂 )
Thank you so much! I decided to share more Southern stuff and I am so glad that it helps you stay connected. I don’t know what I would do if I lived outside of the south now.
Yes it looks great! I love how soft and clean it looks.
That is what I was going for. Those sliders on the front page are what made me pick this theme.
I love anything pink. I think the new look is great. A softer more girly feel.
That is what I wanted. I wanted to be very girly and to be honest I selected pink because there are so many things out there that go with the pink.
I’m loving the colors! It’s very soothing!
Thank you.
I think it is beautiful. I stop by often and have noticed all the work you have put into it. Nice job! 🙂
Thank you, I really try.
yes the new look looks elegant
Thank you!
I love the new look. It is light it is airy and it is open and welcoming too
Thank you so much!
Yes I love the new look
Thank you!
I think it has a classy relaxing look- nice job!
Thank you!
I love the new look. It’s very classy and easy on the eyes.
Thank you so much!
I do like the new look. It is very classy yet warm and inviting. That is a lot of work but I think it is worth it, I really like the new images/thumbnails. I especially like the handwritten effect in each one/
Thank you, I’m thrilled you are liking the new images. That hand written font is called Stay Classy and it just jumped out at me on Creative Market. I knew I had to have it. It is a lot of work but I feel as though it is so worth it. Finally everything will look more put together for me.
I do love it so soft and elegant and inviting! Amazing colors!
Thank you so much! I was worried what people would think.
I am totally loving the new looks. Very calming and relaxing!
Thank you so much
Yes its gorgeous and classy, it looks really fresh, and to harsh to the eyes
Thank you. Is it harsh on your eyes? I know that everyone sees things different and I certainly don’t want it to be harsh.
I meant to say not to harsh on the eyes, sorry.
No worries, I just wanted to check.
I totally do love the new look!! It works super well with all of your content, and the colors are great!
Thank you so much!
The new look looks fresh, clean and chic! It looks very professional yet feminine.
Thank you!
Hi Rita! Yes, this looks beautiful and sophisticated! Love the new look! Congrats!
and thanks for the great giveaway. xo
Thank you and you are so welcome!
I can’t believe the outpouring support for this new look. I was so nervous about it all but am thrilled that y’all have taken to it. I can’t wait for next week when I announce the big giveaway for A Lucky Grace. I have been redoing it as well and tying the two blogs together a little bit through the colors. I wanted you to go to either blog and just know from looking at it that it was me. So stay tuned because I will make an announcement here when the giveaway there is ready. Not to mention another big one for here!
Yes, very nice, looks great!
Thank you so much!
I do like the new look it looks very clean and updated. I do wish though that you could
make all of the words/text on the pages either larger or darker black. It is hard for me to read
it because it is such a light color.
Thank you! I will certainly attempt to do that. I always wonder if it is too light or not. Thank you for the feedback.
Loving the new look! Clean and easy on the eyes!
I do love the new look! I like how clean and light it is!
I love it!
Absolutely! I love the new look!
Thank you so much!
Yes, I like the new look. It is clean and easy to navigate.
Thank you so much!
Yes, I really like the new look.
Thank you so much!
I like all the floral & pastel colors. Great new look.
Thank you so much!
Absolutely! I love the new look!
Thank you so much!
I like the new look…the soft pink shades, not too busy & inviting. You should be very proud!
Thank you so much!
yes i do! much more modern looking. and pink is lovely
Thank you so much!
Yes I love the new look. Looks more professional, elegant and refreshing. Love the light colors.
Thank you so much!
Nice clean look. I don’t understand what the V V stands for when you reply to posts here. I would have expected R R instead.
They are RR in the handwritten font. They do look like VV and that is something I am going to have to correct. Maybe switch them to uppercase.
I do love the new look!
Thank you so much!
I like the colors, the font and the easy to find header across the top.
Thank you Kelly! I tried to keep the header simple and to the point.
I love the new look. easy to navigate
Thank you Rita! Great name by the way!!
Yes, it’s modern and classy looking. Really like it.
Yes, it’s still Rita Reviews but sleeker!
That is what I was going for!
I love the new layout. I notice it is loading faster and it’s pleasing to the eye. I can’t wait to see what new content you have for us.
I’m so thrilled it is loading faster for everyone. I have so much content for y’all. I need to share a screenshot of my calendar so y’all can get a hint at how full it is.
Yes I do like the new look it’s very professional.
That you Annamarie!
https://ritareviews.net/october-2018-forecast/#comment-314857 made a comment here It was interesting and informative.
I do like the colors now. It is very easy on the eyes, and not so busy that it is distracting. I also appreciate how fast the page loads. Much nicer! I am a longtime follower (years!) and your blog has changed a lot for the better.
Thank you Ellen! I remember way back when you first starting following me. I would love to take the credit for things loading faster but it is the wonderful designer over at Lovely Confetti. Her themes load so well and she tweaked things for me a bit.
I like the pink touches! Its been cool to see how your blog has evolved in the couple years I’ve read it.
Thank you Deborah! I try to make sure that it reflects me as I have changed over the years.
I like the new look of your blog site.
Thank you Mell!
Very Refreshing. Love the color
Thank you so much!
I love the look! I’m so excited for you! I’ve been following for a while and feel the new look totally suits your style. Congratulations!
Thank you so much Katy!
I am liking the colors, it makes me feel at home.
I absolutely love the new look. It is so much fresher and new looking. It is a lot easier to scroll throughj as well. Great job
I love the new look! It’s very feminine and just plain beautiful and it makes me happy to be here.Keep up the amazing work!
Yes, I like the new look. Easy on the eyes. I also appreciate how it loads quickly and isn’t overly busy!
yes, I do. Very feminine and I love the soft colors and fonts.
I do indeed love the new look! My only issue is the new font that appears here in the comment box – I’m older and my eyes are not great. It’s harder for me to read
Yes, I do love your fresh clean new look!
I do like the new look. The shade of pink isn’t too bright and I love the fonts.
I think it really looks clean and beautiful!
I think the new look like awesome and fun. It’s always fun and a great idea to change things up. New upgrades.
Yes I love the new looks and I love the flowers.
commented here https://ritareviews.net/10-favorite-southern-quotes/#comment-314939
I do like the new look. It’s very pretty and well-polished. Thanks.
partymix25(at)hotmail(dot)com
I really do like the new look. It’s fresh, looks like your personality, or what I see of it which is a compliment just to make sure my meaning is stated. I know you have worked hard and it shows. Or if you just threw it all together over night it still looks like you worked hard. And thanks so much for your generosity.
I think the new look is great! Really pretty!
Love the new look. Much more visually appealing to me.
I love the overall look. Pink is not my favorite color but I think the combo of it and the grey tones is very soothing. Like the fonts as well.
I love the new look. It’s very easy on my eyes.
Like so many other commenters, I like your new look, too. The pink is nice, partly because it’s kind of a muted pink as opposed to the in-your-face pink you see so much for little girls.
I really like your new look and look forward to the content as well!
Oh I love it! It is so easy to navigate…and the colors are so easy on the eyes!!!!
The new look is AMAZING!! I can find things SO much easier.. Very fresh, easy, and makes you want to check out EVERYTHING!!
I do love the new look.
Yes! I love all of the calming colors.
Yes, I love the new look! Very elegant!
I do love the look, the colors look great, and it’s not to flashy or loaded up. I love it!
yes the new look looks great
Yes I love the new look it is so upscale
It is a lovely inviting new look! Love the muted colors!
I love the colors you chose. They are soft and elegant.
I love the new look on your site!
I love the flowers and the pinks seems refreshing.
I love the new look. It is so pretty.