Probably every user has their own idea of what “viral content” means. Viral content is any piece of media that suddenly becomes an online sensation. Creating viral content can be very useful for business and promotion of various products. That’s why professional marketers are interested in this topic. Every blogger wants his or her posts to go viral, but how can you make your post resonate if trends are always changing?
Nowadays, there are many visual types of content, like images, videos, and even gifs. Something becomes viral if people share it, copy and publish on every social platform. Networking has now made closer to the people, that’s why social media advertising is more effective.
Certainly, making content becomes challenging for bloggers. It takes a lot of time, and sometimes it’s hard to follow all the trends. Such resources as EssayPro can save your time and help you with academic works, as well as blog content. It’s the best choice if you want to spare some time for your blog or personal life.
So, if you have no idea how to make a cool and viral advertisement or just a post, here are some tips for you.
1. Make your content simple and easy to digest
Let’s be honest, no one wants to watch a long boring video or read paragraph after paragraph without pictures. Especially if it’s an advertisement. Your online content must have a range of visuals. The text has to be divided into parts with headings and subheadings. If the text is written in the simple terms adapted for the reader, it has a higher probability of going viral.
You need to know what format will be more suitable for your audience. It can be an infographic, opinionated blog-post, case study, or just pictures. It must be easily understood and presented in an accessible style.
Types of content that are popular and actually work are listed below.
- Blog.
It is the most popular type of content for business. All the customization options allow great flexibility.
- Video.
This type of content rouses greater attention. Consumers prefer to watch video before buying a product.
- Infographics.
They can be used to explain complicated subjects and present statistics in a more understandable manner.
- Case studies.
They explain the subject in great detail. Consumers can better understand the benefits of the product.
- Checklists.
They are easy to create and promote; it’s an interactive type of context.
- Social media posts.
They play an important role in the dissemination of information, and they are often used to start a conversation.
2. Trending content
The first reason you should follow trends is to get inspiration for your content production. Always check trending sections on Youtube, Twitter and Instagram and make catchy headlines to keep people interested. People are more likely to follow you and listen to your view if you are up to date.
You may also want to read other bloggers to know how they cover different events. Watch advertisements and analyze why they catch the eye. In the beginning, you can get inspired somebody else’s content, and eventually, you’ll have your own.
3. Go interactive
Allow people to discuss your publications. Interactive content, such as quizzes, assessments, polls, contests, challenges, and hashtags will share your publications with a wider audience. If you have a platform for publishing content, make sure people can comment on posts, voice their opinions, and communicate with you.
Interactive advertisement is a good marketing hook, it involves people in the process and evokes more positive emotions than a static advertisement. Engagement with a customer is very important, because it changes their perception of your content or product.
4. Emotions
Emotions are an essential part of our lives and emotional connection with readers is very important. People will talk about your blog if it is emotional. No matter what emotions you trigger, positive or negative, people will share it if it’s a funny video or touching social advertising. Analyze your readers and how your product touches them, use different hooks and storytelling mediums.
5. Time
Share your content at the right time and be up to date with all of the latest trending events. Use different social networks to monitor topics and don’t forget to use hashtags. Write something memorable and popular. Use common social media to publish your posts, Facebook or Instagram are not going to be outshined by competitors anytime soon.
6. Social discussion
The key to going viral is getting your followers to communicate and discuss your publications. You can ask your readers if they agree or disagree with your post, make a poll or start a challenge. People will be more motivated to share your content and it will definitely involve a new audience. You will be surprised at how much previews your content will get thanks to the ordinary communication with subscribers.
The main thing is not to be afraid of criticism. People learn from their mistakes, and it is very important for beginning authors.
I live in a small Georgia town that you most likely have never heard of and I LOVE it! My house is more than full as I am a single mother of four & caregiver to my aging mother and uncle. Lover of all things Outlander. Goes to the beat of her own drum woman.