Are you in the process of setting up your first business? If so, then it’s important to understand that this can be a rocky road to travel. You need to take the right steps to avoid a complete disaster here. These are some of the pitfalls that you need to swerve around.
Tax Trouble
First, you should make sure that you are aware of the problems that tax can cause for a new company. If you don’t set up your business to pay tax, then you will be leaving your company open to massive penalties in the future that you won’t be able to afford. The first thing you need to think about is how to get a tax ID number. Be aware that this process can be different depending on the state that you are operating in. That’s why it’s important to do your research carefully or hire an expert who can help you.
No Budget
It’s absolutely vital that you set a budget in your business model. A budget will ensure that you don’t overspend and you won’t end up in the red. This is a serious risk and it’s one that you need to approach with caution. If you’re worried about your budget, then you might want to think about using a cloud accounting service. With a solution like this, you will be able to keep track of your spending in real time. This means that you can avoid spending too much without even knowing there’s an issue.
Poor Marketing
Next, you should think about marketing issues in your business model. Poor marketing standards will leave your business falling short in key areas. Marketing directly impacts the brand perception of your company. Without the right marketing options, your busines is going to quickly be forgotten and lost in a neverending shuffle of new companies. That’s why you need to make sure that you spend enough on marketing. The general rule here is that 20% of your budget should go towards direct promotion. You should also know the signs that you’re dealing with a poor marketing agency. If they offer a price before they know anything about your company, they will be delivering a cookie cutter service.
No Research
Finally, you do need to make sure that you are putting in the right amount of research for your company to succeed. Low levels of research will essentially leave you flying blind on the market and this is always going to be a disastrous scenario. For instance, you won’t know how much demand exists for a product or service on the market. This ultimately means that you could end up trying to sell a product that is never going to provide a solid return. Research should take months during the initial setup stage for your company.
We hope this helps you understand some of the key steps that you should take to ensure that you dodge all the typical pitfalls that new business owners tend to stumble into without even realizing there’s an issue.